Link building is a relate to Off site Factors of SEO. Off site is the big factor of the SEO. There are two types of the Link Building. Home page link building and post page link building. but best one is the post page links.that is a link related to blog post.this help for long term success .
Increase Google page rank
Increase your Traffic
Increase Search Engine Rank
increase rank for a specific Keyword
Rules for link building
Build only relevant Back links - When you are creating a back link ,create only relevant back links.that is link relevant to your blog or web site
Don't build it very fast - Don't try to build create back links very fast. because Google can identify .
Good Luck..
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